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Name: Salesforce Certified Marketing Cloud Email Specialist (WI24)
Exam Code: Marketing-Cloud-Email-Specialist
Certification: Marketers
Vendor: Salesforce
Total Questions: 154
Last Updated: May 15, 2024
Page:    1 / 31      
Total 154 Questions | Updated On: May 15, 2024
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Question 1

A marketer needs a quick count of record in a data extension with 'Djibouti' as they value for Country.
What should they use to determine the number of matching records in the least amount of steps?

Answer: A
Question 2

A marketer has built a journey that they want to run multiple times a day after new data is compiled. The data is NOT in an attribute group in Contact Builder.
What should the marketer do in order to accomplish this?

Answer: A
Question 3

Northern Trail Outfitters (NTO) has child business units that share customers. To track customer engagement.
NTO wants to identify business unit in each of its links.
Which personalization string should be appended as a parameter?

Answer: B
Question 4

Northern Trail Outfitters is spending daily batch files of customer data to Marketing Cloud via file drops.
When the Automation runs, the files are often empty and data points are not available for processing.
Which component of Automation Studio ensures that steps within the Automation are only executed when a
certain is fulfilled?

Answer: C
Question 5

Northern Trail Outfitters (NTO) sends a birthday coupon during the subscriber's birthday month. NTO wants to reward the subscriber based upon engagement with the email and provide further messages based on that interaction.
Which no-code features should be implemented to accomplish this?

Answer: A
Page:    1 / 31      
Total 154 Questions | Updated On: May 15, 2024
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