Interaction-Studio-Accredited-Professional Practice Online

Question 1

A brand's website is seeing high traffic but much of the behaviour is anonymous. How does IS unify anonymous identifies?

A : IS uses probability matching to determine if two or more profiles represent for user identity

B : IS synchronise anonymous and knows profiles once a day based or online traffic and data offer sources

C : IS constantly monitors identifying information then user determines matching to determine if two or more profiles identify

D : IS users third party software to match anonymous and knows identifies

Answer: D

Question 2

ETL feeds must follow explicit specifications and require which type of file format?

A : Binary

B : CSV

C : JSON

D : Text

Answer: B

Question 3

What are IS machine learning powered algorithms called?

A : Machine Learning Tools

B : Einstein Recipe

C : Einstein Decisions

D : Data Science Workbends

Answer: B

Question 4

Which campaign type needs to be configured to setup the interaction studio connector for sales and service clouds?

A : Server-side campaign

B : Web campaign

C : Mobile campaign

D : Email campaign

Answer: A

Question 5

A brand wants to view campaign performance of specific groups of users. How would they view this within the platform?

A : Use a segment to setup a filter, then use the filter in campaign statistics

B : Use a segment to set a global goal

C : Use a segment to specify certain actions, which can be set as the goal for a campaign

D : Use engagement compare functionality to see the differences in key metrics and behaviours

Answer: A

Name:	Salesforce Interaction Studio Accredited Professional (WI24)
Exam Code:	Interaction-Studio-Accredited-Professional
Certification:	Salesforce Interaction Studio
Vendor:	Salesforce
Total Questions:	77
Last Updated:	May 09, 2024