AD0-E454 Practice Online

Question 1

How can marketers monitor the performance of activated audience segments in Adobe Audience Manager?

A : By conducting focus groups with target audience members

B : By exporting data to external analytics platforms

C : By tracking social media mentions of the brand

D : By analyzing engagement metrics in real-time

Answer: D

Question 2

What is the importance of data anonymization in privacy and data governance?

A : It allows for retaining data indefinitely

B : It is not necessary in data governance

C : It helps protect the identities of individuals in datasets

D : It allows for selling customer data without consent

Answer: C

Question 3

In the context of solution design for Adobe Audience Manager, what is the primary purpose of creating audience segments?

A : To increase marketing reach

B : To reduce data storage costs

C : To limit the data collection scope

D : To categorize users based on shared characteristics

Answer: D

Question 4

Why is it important to regularly monitor and refine audience segments in Adobe Audience Manager?

A : To obtain general industry insights

B : To exclude first-party data from segmentation

C : To increase overall website traffic

D : To ensure targeted campaigns remain effective

Answer: D

Question 5

During implementation analysis, what role does data governance play in ensuring compliance and data quality?

A : All of the above

B : Data governance ensures compliance with privacy regulations

C : Data governance establishes security protocols

D : Data governance defines access controls and permissions

Answer: A

Name:	Adobe Audience Manager Architect Master
Exam Code:	AD0-E454
Certification:	Adobe Audience Manager
Vendor:	Adobe
Total Questions:	321
Last Updated:	Jan 06, 2026